How to Write a Professional Bio

How to Write a Professional Bio

Your fingers are anxiously hovering over your keyboard, “My name is. . .” Backspace, backspace, backspace. “I am a licensed. … Continued

Blogging for Therapists: Is It Really Necessary?

No matter what stage of private practice you’re in, you need to have a solid marketing plan. Whether you’re just … Continued

How to Take a Professional Headshot

It’s hard enough for clients to find a care provider they feel comfortable with. Add in the anonymity and disconnect … Continued

5 Must-Haves for Your Therapy Directory Listing

These days, clients have access to a never-ending list of potential providers online. To help narrow down their options, you … Continued

Digital Marketing Makes Mental Health Services More Accessible

The number of ways we as practitioners can reach people is growing everyday. New digital marketing tools and strategies provide … Continued

Why Brand Consistency Matters in Authentic Marketing

Over the years, I’ve learned how brand consistency in your marketing can actually increase your scope, and help you reach … Continued

Marketing 101 for New Practitioners

You did it! You gathered the courage to take the leap and start your own private practice. You’ve launched your … Continued

The Truth About Using Testimonials to Market Your Practice

Testimonials are what marketers call social proof—the modern-day word-of-mouth referrals. But aren’t testimonials distasteful at best, and illegal or unethical … Continued

Why Your Website Should Integrate With Your EHR

Do you have a social media profile? How about a directory listing? Where do those online platforms lead potential clients … Continued

9 Tips for Creating a Website That Converts

You don’t need an intricate website to effectively reach your audience. And in reality, most business owners don’t have time … Continued