Marketing
The stories personalizing the marketing side of private practice.
6 Steps to Convert a First Call into a First Session
One of the most challenging parts of private practice is connecting with potential clients during that initial phone call. Whether … Continued
4 Ways to Successfully Market Your Medical SLP Private Practice
You’re a medical SLP and just started your private practice. You’ve sent out postcards to all of the local neurologists … Continued
How to Be a Guest on a Podcast
Why should you consider being a guest on a podcast as a therapist? It requires no special connections or insider … Continued
7 Ways Practitioners Can Combat Social Media Misinformation
The amount of time we spend on social media increases every year. In 2021 alone, people spent, on average, nearly … Continued
When Should You Consider Outsourcing Your Marketing?
When you think about marketing your practice, what feelings come up? Excitement and joy? Or worry, uncertainty, and frustration? Identifying … Continued
What to Know About Marketing Your Group Practice
Congratulations on making the leap from a solo practice to a group practice! Adding clinicians to your organization is an … Continued
4 Common Marketing Myths in Private Practice
Your money mindset impacts the ways you think about, feel about, and interact with your money. It sets the tone … Continued
How to Write a Professional Bio
Your fingers are anxiously hovering over your keyboard, “My name is. . .” Backspace, backspace, backspace. “I am a licensed. … Continued
Blogging for Therapists: Is It Really Necessary?
No matter what stage of private practice you’re in, you need to have a solid marketing plan. Whether you’re just … Continued
How to Take a Professional Headshot
It’s hard enough for clients to find a care provider they feel comfortable with. Add in the anonymity and disconnect … Continued
