• Marketing

    The stories personalizing the marketing side of private practice.

    megaphone and money referencing common marketing myths in private practice

    4 Common Myths About Marketing Your Practice

    Your money mindset impacts the ways you think about, feel about, and interact with your money. It sets the tone … Continued

    Easy Tips to Create a Well-Designed Therapy Website

    Whether you’re just getting started on creating your therapy website or you have had your site for some time, making … Continued

    SimplePractice Marketing 101

    Marketing 101 for Therapists in Private Practice

    You did it! You gathered the courage to take the leap and start your own private practice. You’ve launched your … Continued

    A woman wearing headphones using a microphone in front of a rainbow collage background.

    How to Grow Your Private Practice Using Neighboring Audiences

    As a clinician in private practice, you may not have considered getting in front of audiences and niches as a … Continued

    How to develop brand identity

    How to Develop a Brand Identity That Attracts Clients to Your Practice

    When I was a new therapist early in my clinical career, I was first exposed to the concept of branding … Continued

    A woman waves on a screen while on a video call.

    3 Tips to Make Online Networking Work for You

    Online networking. Long considered the domain of introverts and business owners who couldn’t find a sitter, online networking has since … Continued

    Four people in dark scrubs stand together looking at a folder.

    The 3 C’s of Business Collaboration

    The phrase “collaboration over competition” has been rising in popularity in a lot of professional settings. It’s a phrase that … Continued

    A person sits down holding their phone on their lap. Little cartoon likes and comments are coming out of it.

    3 Ways to Build a Social Media Presence as an OT

    The rise in popularity of social media over the past decade has impacted several facets of our society including entertainment, … Continued

    A young black woman sits on her laptop, talking on a cell phone.

    3 Private Practice Marketing Strategies You’re Already Using

    Chances are, your professional education and training didn’t emphasize (or even include) the skills it takes to run a business. … Continued

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